My youngest brother is in a great band that hasn’t been discovered by a label yet. I was at their gig last night in Earls Court, where they were appearing alongside three other unsigned acts.
Some of them were promoting themselves by announcing their MySpace pages and others were asking the crowd to vote for them in online polls. There were also loads of home-made flyers and postcards on the tables showing web addresses.
Since then, I’ve been thinking- if I was in a band (and had any talent), what would I do to get discovered and build my fanbase?